BEAUJOLAIS NOUVEAU
It is thanks to the craze around Beaujolais Nouveau that this appellation has gained international fame. But what exactly is Beaujolais Nouveau? The AOC Beaujolais and Beaujolais-Villages are the only AOCs in the vineyard that can market Beaujolais Nouveau. Although the notion of a great celebration around the "new wine" dates back to the Middle Ages, it is only in the last 70 years that the Beaujolais nouveau has become an event not to be missed. Its origin comes from Saint Martin's Day, a festival marking the end of the wine year and therefore the release of the "new" wine in Europe. In 1985, the date of the 3rd Thursday of November officially became the date of the product's release. In short, the arrival of the "new" wine is the trigger for the new vintage.
The aim of the winemakers is to obtain a wine of pure pleasure, fresh, fruity, tender and above all without astringency. Beaujolais Nouveau is indeed an easy-drinking wine and quite tasty, which will please the neophytes. However, the estates and producers work year after year to improve their product. In the Beaujolais region, 20% of the production is dedicated to Beaujolais Nouveau.
The Beaujolais Nouveau rosé really does exist! Its production is still very confidential, however, and some winegrowers are working to develop their range. Curiously enough, rosé Beaujolais Nouveau was first marketed in Japan in 2006, before being marketed in France in 2007! The arrival of the Beaujolais Nouveau Rosé is in fact due to a demand from the Japanese market, as the Japanese are great fans of Beaujolais Nouveau!
CARBONIC MACERATION : METHOD OF BEAUJOLAIS
What makes Beaujolais wines so special, and in particular the Beaujolais Nouveau, is the special method of vinification called "carbonic maceration". The grapes are carefully harvested by hand, then vatted with the grape bunches in order to preserve all the aromas of the berry. In a large, sealed vat, the grapes are completely deprived of oxygen. This is followed by anaerobic fermentation, i.e. without oxygen. It is an intracellular fermentation which means it takes place inside the berry itself. The maceration time is very short, perfectly adapted to the Gamay grape variety which allows for a reduced duration. The process does not take more than 10 days. This is the fastest vinification in the world! Such a technique allows us to obtain a light-bodied wine, with a dark colour and an absolutely unparalleled fruitiness.